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Chew On This

Chew On This

In less than 5 min per week - you'll learn all our secrets to profitably scaling our DTC brand from $0 to $100 million in 5 years. No BS. No Selling. Only actionable content.

Featured

Unlocking The Brez Diversification Playbook

Apr 2, 2025

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10 min read

Unlocking The Brez Diversification Playbook

Inside the playbook driving $15K/day on AppLovin — and what it means for your 2025 growth strategy

Ron Shah
Ash Melwani
Ron Shah, +1
How Bushbalm Created an 8-figure Category From Scratch

Apr 27, 2025

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9 min read

How Bushbalm Created an 8-figure Category From Scratch

Inside the growth strategy behind one of DTC’s fastest-rising brands + Our free AppLovin Credit Offer

Ron Shah
Ash Melwani
Ron Shah, +1
Channel Diversification: How Kitsch Went Beyond Meta

Apr 30, 2025

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9 min read

Channel Diversification: How Kitsch Went Beyond Meta

How a 9-figure brand grew 50% YoY while scaling across TikTok, AppLovin, Pinterest, and more

Ron Shah
Ash Melwani
Ron Shah, +1

Articles

Your Affiliate Dashboard Is Lying To You About What Drives Incremental Revenue

May 6, 2026

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6 min read

Your Affiliate Dashboard Is Lying To You About What Drives Incremental Revenue

SATHI rebuilds the affiliate stack for Shopify brands: cookieless multi-touch attribution, codes that cannot leak, and affiliates who actually keep posting.

Ron Shah
Ron Shah
Ash Melwani
Ron Shah, +2
How Spot & Tango Went From an Apartment in Queens to a Leader in Pet Food

May 3, 2026

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7 min read

How Spot & Tango Went From an Apartment in Queens to a Leader in Pet Food

Why a fresh-dry invention, a unified CAC-LTV operating system, and a two-track product strategy turned a Queens-kitchen recipe into a profitable subscription engine

Ron Shah
Ron Shah
Ash Melwani
Ron Shah, +2
You're Invited - Free Webinar with kim.cc & Former Head of CX at Glossier

Apr 29, 2026

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1 min read

You're Invited - Free Webinar with kim.cc & Former Head of CX at Glossier

The Guide to Scaling Support with AI Without Losing the Human Touch

Ron Shah
Ron Shah
Ash Melwani
Ron Shah, +2
This 7-Figure Brand Was 3 Months From Dying - but Had No Idea

Apr 26, 2026

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7 min read

This 7-Figure Brand Was 3 Months From Dying - but Had No Idea

How Obvi’s fractional CFO unblended one founder's numbers, found a $430K drain on cash, and laid out the plan that turned the brand into a profit machine in six months

Ron Shah
Ron Shah
Ash Melwani
Ron Shah, +2
You're Wasting The One Page 100% of Your Buyers See

Apr 22, 2026

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4 min read

You're Wasting The One Page 100% of Your Buyers See

Rokt Thanks turns your thank-you page into a profit layer, and right now Aftersell merchants can earn their subscription back dollar for dollar.

Ron Shah
Ron Shah
Ash Melwani
Ron Shah, +2
How Hiya Health Built a Kids' Brand Parents Can't Stop Trusting

Apr 19, 2026

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8 min read

How Hiya Health Built a Kids' Brand Parents Can't Stop Trusting

How sugar-free vitamins, effortless cancellations, and a very specific focus group were the foundation of a subscription business that actually compounds

Ron Shah
Ron Shah
Ash Melwani
Ron Shah, +2
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Chew On This

In less than 5 min per week - you'll learn all our secrets to profitably scaling our DTC brand from $0 to $100 million in 5 years. No BS. No Selling. Only actionable content.

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