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In less than 5 min per week - you'll learn all our secrets to profitably scaling our DTC brand from $0 to $100 million in 5 years. No BS. No Selling. Only actionable content.

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Unlocking The Brez Diversification Playbook

Apr 2, 2025

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10 min read

Unlocking The Brez Diversification Playbook

Inside the playbook driving $15K/day on AppLovin — and what it means for your 2025 growth strategy

Ron Shah, +1

How Bushbalm Created an 8-figure Category From Scratch

Apr 27, 2025

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9 min read

How Bushbalm Created an 8-figure Category From Scratch

Inside the growth strategy behind one of DTC’s fastest-rising brands + Our free AppLovin Credit Offer

Ron Shah, +1

Channel Diversification: How Kitsch Went Beyond Meta

Apr 30, 2025

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9 min read

Channel Diversification: How Kitsch Went Beyond Meta

How a 9-figure brand grew 50% YoY while scaling across TikTok, AppLovin, Pinterest, and more

Ron Shah, +1

Articles

Sep 9, 2026

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4 min read

Your Q4 Comes Down to Three Questions

What will we sell, what should we buy, and when does the cash actually leave: three new Excel templates that answer each one, on numbers that reconcile.

Ron Shah, +2

The Google Ads Strategy the Fastest-Growing DTC Brands Are Using for BFCM

Sep 6, 2026

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1 min read

The Google Ads Strategy the Fastest-Growing DTC Brands Are Using for BFCM

You're Invitied to a FREE Webinar with Digicom on September 10

Ron Shah, +2

Black Friday Is Won Now, Not in November

Sep 4, 2026

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6 min read

Black Friday Is Won Now, Not in November

The fastest way to get BFCM-ready is not a new campaign calendar. It is an AI audit of your email account, on a platform that costs up to 35% less.

Ron Shah, +2

Your Competitor Shows Up in ChatGPT. You Don't.

Sep 2, 2026

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4 min read

Your Competitor Shows Up in ChatGPT. You Don't.

Why AI trusts what other people say about a brand, not what the brand says about itself, and how affiliate partners produce the third-party content that gets you named.

Ron Shah, +2

You Don't Need a Bigger Ad Budget. You Need a Different Face in the Ad.

Aug 30, 2026

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4 min read

You Don't Need a Bigger Ad Budget. You Need a Different Face in the Ad.

Why partnership ads beat brand ads on cost and trust, and how affiliate tracking finds your winners before you spend a dollar amplifying them.

Ron Shah, +2

Your P&L Can't Tell You Whether You're Making Money

Aug 26, 2026

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5 min read

Your P&L Can't Tell You Whether You're Making Money

Six Excel models that go a layer below the income statement: cash by bank balance, COGS by component, margin per unit, and payback by the month.

Ron Shah, +2