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Chew On This

Chew On This

In less than 5 min per week - you'll learn all our secrets to profitably scaling our DTC brand from $0 to $100 million in 5 years. No BS. No Selling. Only actionable content.

Featured

Unlocking The Brez Diversification Playbook

Apr 2, 2025

•

10 min read

Unlocking The Brez Diversification Playbook

Inside the playbook driving $15K/day on AppLovin — and what it means for your 2025 growth strategy

Ron Shah
Ash Melwani
Ron Shah, +1
How Bushbalm Created an 8-figure Category From Scratch

Apr 27, 2025

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9 min read

How Bushbalm Created an 8-figure Category From Scratch

Inside the growth strategy behind one of DTC’s fastest-rising brands + Our free AppLovin Credit Offer

Ron Shah
Ash Melwani
Ron Shah, +1
Channel Diversification: How Kitsch Went Beyond Meta

Apr 30, 2025

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9 min read

Channel Diversification: How Kitsch Went Beyond Meta

How a 9-figure brand grew 50% YoY while scaling across TikTok, AppLovin, Pinterest, and more

Ron Shah
Ash Melwani
Ron Shah, +1

Articles

The $10M Rule: One Avatar, One Product, One Channel

Feb 1, 2026

•

10 min read

The $10M Rule: One Avatar, One Product, One Channel

How Four Sigmatic helped create a $2B category by playing the long game

Ron Shah
Ron Shah
Ash Melwani
Ron Shah, +2
Obvi’s 2026 Strategic Bets

Jan 25, 2026

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8 min read

Obvi’s 2026 Strategic Bets

Why we’re willing to lose AOV in 2026 for a greater good.

Ron Shah
Ron Shah
Ash Melwani
Ron Shah, +2
From One-Time Buyer to Brand Advocate

Jan 18, 2026

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9 min read

From One-Time Buyer to Brand Advocate

How New Standard Co. is rewriting the rules of retention for 8-figure brands.

Ron Shah
Ron Shah
Ash Melwani
Ron Shah, +2
The Compounding Growth Blueprint

Jan 14, 2026

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8 min read

The Compounding Growth Blueprint

How Enlightened Equipment unlocked +52.5% revenue by stacking 1% gains.

Ron Shah
Ron Shah
Ash Melwani
Ron Shah, +2
The CBO Method That Generated $100M

Jan 11, 2026

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9 min read

The CBO Method That Generated $100M

(And Why Your Ad Account Structure is Wrong)

Ron Shah
Ron Shah
Ash Melwani
Ron Shah, +2
You’re invited - Jan 15th Webinar with Ash & Digicom

Jan 7, 2026

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3 min read

You’re invited - Jan 15th Webinar with Ash & Digicom

The $200M Meta Framework: How to Scale Despite the Algo

Ron Shah
Ron Shah
Ash Melwani
Ron Shah, +2
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Chew On This

In less than 5 min per week - you'll learn all our secrets to profitably scaling our DTC brand from $0 to $100 million in 5 years. No BS. No Selling. Only actionable content.

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