Logo
Search
Login
Sign Up
Logo
Chew On This

Chew On This

In less than 5 min per week - you'll learn all our secrets to profitably scaling our DTC brand from $0 to $100 million in 5 years. No BS. No Selling. Only actionable content.

Featured

Unlocking The Brez Diversification Playbook

Apr 2, 2025

•

10 min read

Unlocking The Brez Diversification Playbook

Inside the playbook driving $15K/day on AppLovin — and what it means for your 2025 growth strategy

Ron Shah
Ash Melwani
Ron Shah, +1
How Bushbalm Created an 8-figure Category From Scratch

Apr 27, 2025

•

9 min read

How Bushbalm Created an 8-figure Category From Scratch

Inside the growth strategy behind one of DTC’s fastest-rising brands + Our free AppLovin Credit Offer

Ron Shah
Ash Melwani
Ron Shah, +1
Channel Diversification: How Kitsch Went Beyond Meta

Apr 30, 2025

•

9 min read

Channel Diversification: How Kitsch Went Beyond Meta

How a 9-figure brand grew 50% YoY while scaling across TikTok, AppLovin, Pinterest, and more

Ron Shah
Ash Melwani
Ron Shah, +1

Articles

The One Q4 Channel That Does Not Get More Expensive in November

Sep 13, 2026

•

6 min read

The One Q4 Channel That Does Not Get More Expensive in November

Why affiliate math improves as the paid auction gets worse, and why the window to set it up closes in October

Ron Shah
Ron Shah
Ash Melwani
Ron Shah, +2
Your Q4 Comes Down to Three Questions

Sep 9, 2026

•

4 min read

Your Q4 Comes Down to Three Questions

What will we sell, what should we buy, and when does the cash actually leave: three new Excel templates that answer each one, on numbers that reconcile.

Ron Shah
Ron Shah
Ash Melwani
Ron Shah, +2
The Google Ads Strategy the Fastest-Growing DTC Brands Are Using for BFCM

Sep 6, 2026

•

1 min read

The Google Ads Strategy the Fastest-Growing DTC Brands Are Using for BFCM

You're Invitied to a FREE Webinar with Digicom on September 10

Ron Shah
Ron Shah
Ash Melwani
Ron Shah, +2
Black Friday Is Won Now, Not in November

Sep 4, 2026

•

6 min read

Black Friday Is Won Now, Not in November

The fastest way to get BFCM-ready is not a new campaign calendar. It is an AI audit of your email account, on a platform that costs up to 35% less.

Ron Shah
Ron Shah
Ash Melwani
Ron Shah, +2
Your Competitor Shows Up in ChatGPT. You Don't.

Sep 2, 2026

•

4 min read

Your Competitor Shows Up in ChatGPT. You Don't.

Why AI trusts what other people say about a brand, not what the brand says about itself, and how affiliate partners produce the third-party content that gets you named.

Ron Shah
Ron Shah
Ash Melwani
Ron Shah, +2
You Don't Need a Bigger Ad Budget. You Need a Different Face in the Ad.

Aug 30, 2026

•

4 min read

You Don't Need a Bigger Ad Budget. You Need a Different Face in the Ad.

Why partnership ads beat brand ads on cost and trust, and how affiliate tracking finds your winners before you spend a dollar amplifying them.

Ron Shah
Ron Shah
Ash Melwani
Ron Shah, +2
Load more

Chew On This

In less than 5 min per week - you'll learn all our secrets to profitably scaling our DTC brand from $0 to $100 million in 5 years. No BS. No Selling. Only actionable content.

© 2026 Chew On This.
beehiivPowered by beehiiv