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Chew On This

Chew On This

In less than 5 min per week - you'll learn all our secrets to profitably scaling our DTC brand from $0 to $100 million in 5 years. No BS. No Selling. Only actionable content.

Featured

Unlocking The Brez Diversification Playbook

Apr 2, 2025

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10 min read

Unlocking The Brez Diversification Playbook

Inside the playbook driving $15K/day on AppLovin — and what it means for your 2025 growth strategy

Ron Shah
Ash Melwani
Ron Shah, +1
How Bushbalm Created an 8-figure Category From Scratch

Apr 27, 2025

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9 min read

How Bushbalm Created an 8-figure Category From Scratch

Inside the growth strategy behind one of DTC’s fastest-rising brands + Our free AppLovin Credit Offer

Ron Shah
Ash Melwani
Ron Shah, +1
Channel Diversification: How Kitsch Went Beyond Meta

Apr 30, 2025

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9 min read

Channel Diversification: How Kitsch Went Beyond Meta

How a 9-figure brand grew 50% YoY while scaling across TikTok, AppLovin, Pinterest, and more

Ron Shah
Ash Melwani
Ron Shah, +1

Articles

Should Your DTC Brand Go Into Retail?

Jul 9, 2025

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10 min read

Should Your DTC Brand Go Into Retail?

(The Framework We Wish We Had)

Ron Shah
Ash Melwani
Ron Shah, +1
The $200M Ass Wipe Empire (And What You Can Learn From It)

Jul 2, 2025

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11 min read

The $200M Ass Wipe Empire (And What You Can Learn From It)

Sean Riley of Dude Wipes shares how humor, focus, and stepping back from DTC helped them grow to 9 figures

Ron Shah
Ash Melwani
Ron Shah, +1
The TikTok Shop Flywheel: From Chaos to Scalable Brand Awareness

Jun 29, 2025

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9 min read

The TikTok Shop Flywheel: From Chaos to Scalable Brand Awareness

Our new 7-step process for turning TikTok into a compounding UGC engine.

Ron Shah
Ash Melwani
Ron Shah, +1
The $75 Million Content-to-Commerce Blueprint

Jun 25, 2025

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10 min read

The $75 Million Content-to-Commerce Blueprint

How Maxx Chewning built Sour Strips by defying the experts and following his gut

Ron Shah
Ash Melwani
Ron Shah, +1
The Apathetic Baseline: Why LTV Stalls and What to Do Instead

Jun 22, 2025

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10 min read

The Apathetic Baseline: Why LTV Stalls and What to Do Instead

LTV isn’t a result. It’s a system. Here's how to start compounding it on purpose.

Ron Shah
Ash Melwani
Ron Shah, +1
Why DTC Brands Fail at Google Ads (And How to Fix It)

Jun 18, 2025

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9 min read

Why DTC Brands Fail at Google Ads (And How to Fix It)

SEM Q&A on target CPA math, sneaky PMax red flags, and fixing stalled campaigns

Ron Shah
Ash Melwani
Ron Shah, +1
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Chew On This

In less than 5 min per week - you'll learn all our secrets to profitably scaling our DTC brand from $0 to $100 million in 5 years. No BS. No Selling. Only actionable content.

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