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Chew On This

Chew On This

In less than 5 min per week - you'll learn all our secrets to profitably scaling our DTC brand from $0 to $100 million in 5 years. No BS. No Selling. Only actionable content.

Featured

Unlocking The Brez Diversification Playbook

Apr 2, 2025

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10 min read

Unlocking The Brez Diversification Playbook

Inside the playbook driving $15K/day on AppLovin — and what it means for your 2025 growth strategy

Ron Shah
Ash Melwani
Ron Shah, +1
How Bushbalm Created an 8-figure Category From Scratch

Apr 27, 2025

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9 min read

How Bushbalm Created an 8-figure Category From Scratch

Inside the growth strategy behind one of DTC’s fastest-rising brands + Our free AppLovin Credit Offer

Ron Shah
Ash Melwani
Ron Shah, +1
Channel Diversification: How Kitsch Went Beyond Meta

Apr 30, 2025

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9 min read

Channel Diversification: How Kitsch Went Beyond Meta

How a 9-figure brand grew 50% YoY while scaling across TikTok, AppLovin, Pinterest, and more

Ron Shah
Ash Melwani
Ron Shah, +1

Articles

The 6-Figure Hidden Profit Sitting in Your Checkout

Dec 14, 2025

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9 min read

The 6-Figure Hidden Profit Sitting in Your Checkout

Why treating your checkout like a receipt is costing you millions.

Ron Shah
Ron Shah
Ash Melwani
Ron Shah, +2
The $150M Meta Playbook That's Actually Working in 2025

Dec 10, 2025

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12 min read

The $150M Meta Playbook That's Actually Working in 2025

Why Meta feels harder in 2025 and what to do about it

Ron Shah
Ash Melwani
Ron Shah, +1
From 20,000 SKUs to Efficiently Profitable

Dec 7, 2025

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9 min read

From 20,000 SKUs to Efficiently Profitable

Ministry of Supply's Brutal Simplification Playbook

Ron Shah
Ash Melwani
Ron Shah, +1
The New Creator Landscape Is Ruthless. Here’s How to Win.

Dec 3, 2025

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12 min read

The New Creator Landscape Is Ruthless. Here’s How to Win.

The 5-person creator stack every breakout brand is secretly running going into 2026.

Ron Shah
Ash Melwani
Ron Shah, +1
Your CX Team Knows Why People Aren’t Buying. Do You?

Nov 26, 2025

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10 min read

Your CX Team Knows Why People Aren’t Buying. Do You?

The playbook behind buying decisions nobody talks about, except Jaxxon.

Ron Shah
Ash Melwani
Ron Shah, +1
The 2025 Marketing Reset

Nov 23, 2025

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9 min read

The 2025 Marketing Reset

The easy wins are gone. Here’s how operators are turning discipline into their next advantage.

Ron Shah
Ash Melwani
Ron Shah, +1
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Chew On This

In less than 5 min per week - you'll learn all our secrets to profitably scaling our DTC brand from $0 to $100 million in 5 years. No BS. No Selling. Only actionable content.

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